ImagesMagUK_May_2021

INDUSTRY NEWS www.images-magazine.com 06 images MAY 2021 Follow the links to the news stories online www.images-magazine.com Sweatshirts and joggers added to ONS ‘inflation basket’ as Covid changes spending habits The high demand for hand sanitiser, men’s loungewear and women’s sweatshirts during the coronavirus pandemic means they’re now being used to calculate the cost of living in the UK. The items have been added to the Office for National Statistics’ (ONS) Consumer Price Inflation (CPI) basket of goods and services, which is reviewed every year to measure the rate at which the price of products bought by British households rise or fall over time, and is designed to reflect the changing tastes and habits of UK consumers. “The pandemic has impacted on our behaviour as consumers, and this has been reflected in the 2021 inflation basket of goods,” commented Sam Beckett, head of economic statistics at the ONS. “The need for hygiene on-the-go has seen the addition of hand sanitiser, now a staple item for many of us, while a more casual approach to clothing, as more of us work from home, has seen the addition of loungewear into the consumer basket.” imagesmag.uk/ONS-CPI-inflation-basket Amaya Sales UK unveils new website Amaya Sales UK has launched a new website complete with live product search. “Our new website offers our customers, new and existing, a platform where they can easily find the equipment that will help them grow their business,” explained Peter Wright, director of Amaya Sales UK. “We have also tried to provide guidance and support pages to help them on their way.” The new website offers a responsive design with optimised navigation, and is mobile-friendly. It includes a dedicated support section, live product search and a customer account dashboard. All existing customers that have an account with Amaya will be required to create a new one by visiting www. amayauk.com/my-account. imagesmag.uk/Amaya-new- website Dennys Brands launches virtual tour of London store Dennys Brands, in collaboration with AVR London, has created a 360° virtual tour of its department store in Fitzrovia, London. The hospitality and workwear brand’s virtual tour can be viewed via a laptop or phone, as well as through a virtual reality (VR) viewer for an enhanced experience. Dennys is offering a free pair of VR viewers for the first 200 applicants – just contact marketing@dennys.co.uk or direct message the brand via its Instagram handle @dennysbrandsuk. imagesmag.uk/Dennys-virtual-tour The new Amaya website has optimised navigation and a dedicated support section “The pandemic has impacted on our behaviour as consumers,” says the ONS The first 200 applicants will receive a free pair of virtual reality viewers from Dennys